How to get your Google review link Copy it once.Send itevery job.

What is a Google review link, and why bother?

It's a web address that drops a customer onto your listing with the review box already open. No searching your name, no scrolling past the photos, no hunting for Write a review. One tap, pick the stars, type a line, done.

Every step you remove is a customer who doesn't give up halfway. In the trades that matters more than anywhere: your customer is standing in the driveway, or reading your text on the couch that night, with one thumb free. If leaving the review takes more than a minute, it waits for "later", and later never comes.

• One link per listing. Every customer gets the same link. You only grab it once.
• It goes anywhere text goes: texts, invoice emails, your website, a QR code on a card.
• It doesn't expire on its own. It keeps working as long as your listing does, so you can print it.

How do I get my review link straight from Google?

Google builds the link for you. You need to be signed in to the Google account that owns or manages your Business Profile. If you can reply to reviews, you have the right account.

1. Pull up your profileOn a computer, sign in and search your exact business name on Google, or go to business.google.com. Your profile shows up with the owner tools on top.
2. Read reviews, then Get more reviewsClick Read reviews, then Get more reviews. A box opens with your link and the share options.
3. Copy the linkClick Copy. Paste it somewhere safe right away: a note on your phone, your CRM, the signature in your invoice software.
4. Save the QR codeSame box, on a computer: right-click the QR code and choose Save image as. Google says the review QR code can only be made in a computer browser, not on a phone.

Google also offers to send the request for you by email, WhatsApp or a Facebook post from that same box. Handy for a one-off, but a text from your own business number usually reads as more personal for a home-service job.

Can I build the link from my Place ID instead?

Yes, and it's the backup when you can't get into the profile (say a former manager still holds the account, and you're sorting that out). Your Place ID is Google's internal code for your listing. It usually begins with the letters ChIJ.

1. Find the IDOpen Google's Place ID Finder, type your business name in the map's search box and pick your listing. The ID shows in the pop-up.
2. Drop it into the addressPaste the ID onto the end of the address below, with no spaces.
3. Test it like you mean itOpen it on your phone and in a private window. If it lands on the wrong business or an error page, stop and use the Get more reviews link instead.

What if I'm a service-area business with a hidden address?

Most trades run from a home or a shop customers never visit, and Google's Business Profile guidelines say a service-area business should hide its address. That's the right call, but it trips up the lookup tools.

• Name-search generators can miss you. Tools that find your listing by name and street address may come back empty, or grab a similarly named company two towns over.
• The Get more reviews button doesn't care. It comes from your own profile while you're signed in, so the address never enters into it. This is the main reason to start there.
• In the Place ID Finder, search by business name, not by your home street. Check that the pin and name are yours before you copy anything.
• Two listings show up? You may have an old or duplicate profile. Get your link from the one you manage, and sort out the duplicate before you print anything.

What does my customer see when they tap the link?

It depends on one thing: whether their phone is signed in to a Google Account. Posting a review needs one, so Google checks first.

Their review posts under their Google profile name, not the name on your invoice. That's why you sometimes can't match a new review to a job right away.

How do I check that my review link works?

Five minutes now beats reprinting a box of cards later. Run through all of these:

• Text the link to yourself and tap it from the message, the way a customer will
• Open it in a private or incognito window and confirm you get the sign-in screen, then your listing
• Check the business name at the top of the review box. Multi-location? Confirm it is the right branch.
• Have someone on the other phone type (iPhone vs. Android) try it too
• Print one QR code at the size you plan to use and scan it from arm’s length
• Stop at the stars. Don't review your own business to test it. Google treats that as a conflict of interest.
• Re-test after any rename, move or listing merge, and make a new QR code if the link changed

Where should I put my review link in my trade?

Put it at the moment the customer is happiest, which is different in every trade. The text after the job is the workhorse everywhere. These are the spots that work alongside it:

Ask every customer, not just the happy ones, and never offer anything for a review: Google's review content policy treats both as fake engagement. For full ask scripts, see how to ask for Google reviews, and for the bigger plan, how to get more Google reviews.

Should I shorten my review link?

Not with a public link shortener. A text from a business with a random bit-dot-something link in it looks exactly like the scam texts your customers delete every day. It can look that way to spam filters too.